The New Landscape of Rare Earths
Every few hours, two furnaces in a New Hampshire office park quietly transform batches of taupe-colored powder into rough ingots. These mottled chunks of metal, about the size of a few bricks, are not just any materials; they are the future of technology and defense, essential for making electric vehicle motors and even fighter jets.
This is what rare-earth processing looks like in the United States, where innovative companies like Phoenix Tailings are striving to wrest a slice of this vital industry away from China. As the demand for these elements grows, so too does the urgency to establish a competitive American presence.
Understanding Rare Earth Elements
Rare earths might not be rare in terms of their availability; rather, they are notoriously challenging to process into usable forms. They are a family of elements, including neodymium and dysprosium, and are critical components in powerful magnets, lasers, M.R.I. machines, and other instruments crucial to modern life.
China's role in this sector is considerable, refining over 90 percent of the world's rare earths. This level of control raises alarms among Western governments and businesses concerned about supply chain vulnerabilities amidst geopolitical tensions.
The U.S. Industry Landscape
The United States was once a formidable player in rare-earth processing until financial and regulatory pressure caused its market presence to dwindle in the mid-1990s. China's robust industrial policies, paired with more lenient environmental regulations, enabled its firms to sell metals and magnets at far lower costs. Consequently, many American processors faltered or vanished.
Currently, companies like Phoenix Tailings find themselves championing the restoration of a domestic rare-earth industry. As reported, they are competing against giants with an uphill battle; rare earths are not only low-value materials that are costly to process, but the industry as a whole is infiltrated by a lack of investment and infrastructure.
“It's small volumes of low-value materials that are very expensive to process,” said Elsa Olivetti, a materials science and engineering professor at M.I.T. “Meaning it's hard to make money.”
The Phoenix Tailings Approach
Founded in 2019, Phoenix Tailings targets a sustainable and eco-friendly production method from its Exeter, N.H., facility. This plant, which opened only a few months ago, operates from a converted medical device factory. It uses a closed-loop system designed to generate minimal emissions, contrasting sharply with more traditional, energy-intensive processes utilized in China.
- Raw Material Sourcing: Phoenix Tailings sources its initial materials from domestic and international suppliers, specifically avoiding reliance on China.
- Processing Technique: Their innovative process involves heating mixtures to extreme temperatures, reminiscent of volcanic lava, in a way that minimizes carbon emissions.
Nick Myers, the company's CEO, eloquently described the challenge of distancing from Chinese dependencies: “To untangle yourself from China, you have to force yourself off the original drug.” His journey with Phoenix Tailings has been nothing short of a roller coaster, bouncing back from near bankruptcy just a year ago.
Market Challenges and Opportunities
The Trump administration's trade policies have significantly impacted companies like Phoenix Tailings. Responding to China's increased tariffs, the U.S. has witnessed a rise in interest from investors, thereby stabilizing Phoenix's financial outlook.
Although the majority of the company's clients operate in the auto industry, Phoenix Tailings also services U.S. defense contractors, thus ensuring a diversified client base amidst fluctuating market demands. With federal support exceeding $6 million, the path ahead seems promising, yet uncertain.
Despite these recent gains, there's growing anxiety over the sustainability of federal subsidies. As Dr. Olivetti pointed out, “Traditional market mechanisms are going to struggle,” suggesting that ongoing government support might be critical to ensuring a competitive U.S. presence in the rare earth sector.
The Future of Rare Earth Processing
As investors and consumers increasingly seek ethically sourced materials, the pressure is mounting for companies like Phoenix Tailings to expand operations. Mr. Myers envisions the firm eventually managing the entirety of the rare-earth refining process, thus better addressing price fluctuations and market demands.
However, questions around environmental impacts remain paramount, particularly in the early stages of rare-earth production where pollutants associated with thorium extraction come into play. Effective solutions for safe waste disposal will be essential for the industry's credibility and viability.
Conclusion
The quest to reclaim the rare-earth processing market from China is just beginning. Phoenix Tailings, along with a few other motivated start-ups, are carving out their destinies in this complex landscape. While the challenges are substantial, the potential for innovation and growth is equally significant. As Western companies navigate this intricate web of supply chains and environmental concerns, the future remains uncertain but promising.
For a deeper understanding of the geopolitical implications of this industry, as well as the technological advancements being made, stay tuned to our updates as we follow these developments closely.
Source reference: https://www.nytimes.com/2025/12/29/business/energy-environment/rare-earth-processing-phoenix-tailings.html




