The Digital Dilemma: Profit vs. Humanity
The digital landscape has irrevocably changed how we connect, create, and consume information. Algorithms, once designed as tools for efficiency, have morphed into mechanisms that manipulate our attention and emotions, prioritizing engagement metrics over genuine interaction.
"Our brains are being melted by the algorithm." This stark observation captures the essence of our current predicament. Social media platforms have become battlegrounds for attention, with humanity's well-being often relegated to an afterthought.
The Costs of Current Algorithms
Take a moment to consider the viral nature of outrage-based content—content designed not for enrichment but simply to capture attention. It's a toxic cycle that not only divides us but leaves creators feeling unsupported and genuine interactions marginalized. Platforms that once thrived on authentic connections are now echo chambers of divisive commentary, fueled by an insatiable drive for clicks.
Attention Economy: Who Really Benefits?
- Advertisers: They reap the rewards as their ads populate our feeds, often with little regard for the content we actually wish to see.
- Tech Companies: By leveraging attention-based algorithms, these companies maximize monetary gain at the cost of human connection.
- Users: Our mental health and sense of community suffer as we become further entrenched in an environment that values algorithms over relationships.
Proposing a New Paradigm
Is there another way? Yes, a more humanitarian approach to algorithms is not only necessary but achievable. As a co-founder of Patreon, a platform built on the principles of connection and creativity, I envision a new framework:
Three Pillars for a More Human Algorithm
- Prioritize Long-Term Relationships: We must shift the focus from short-term engagement metrics to fostering deep, meaningful connections. This means showcasing a creator's entire body of work, allowing audiences to grow with them.
- Fund Art, Not Ads: Rather than optimizing for ad revenue, we should design platforms that compensate creators for their art. Imagine a world where the algorithms empower creators rather than exploit them.
- Empower Humans: Algorithms should serve as tools rather than overseers. By incorporating human curation into algorithmic decisions, we can elevate quality and authenticity over mere visibility.
Conclusion: A Call to Action
Let's not leave our creative future to cold, unfeeling algorithms. As we stand at a critical crossroads, it is essential we advocate for a new model—one that prioritizes human connection and creativity. By fostering a system that values art and interaction over advertisement and attention, we can reshape the internet into a tool for empowerment and enrichment.
We must challenge the status quo, redefine our engagement with digital platforms, and demand systems that reflect our shared values and aspirations. Join me in this quest to reclaim the internet as a space that nurtures creativity, fosters connection, and respects humanity.
Source reference: https://www.nytimes.com/video/opinion/100000010499738/patreon-algorithms-social-media-internet.html



