The Mick Jagger of Auctions: A Life in Art and Energy

When Art Meets Audacity

Every now and then, the art world reveals a character who defies expectations—someone who can be both reserved and electrifying, both quiet and loud. That's Simon de Pury, whose life story is being told in an intimate new documentary by French director Simon Wallon, titled The Hammer. The film debuts at the Zurich Film Festival, offering a rare look into the world of auctioneers—a realm often hidden behind velvet ropes and high prices.

"He's in the shadows but also in the spotlight. It's precisely this contrast that fascinates me and makes him a good character for a film," says Wallon, who was drawn to de Pury's magnetic personality and extraordinary impact on the art world.

The nickname “Mick Jagger of auctions” isn't just a playful comparison—it speaks to the way de Pury commands attention. While others may think auctioneers are merely facilitators of sales, de Pury is much more: he's a visionary, an enthusiast, and someone who genuinely believes that passion for art can unite people across cultures and generations.

The Man Behind the Gavel

De Pury's story begins in the 1980s, when he joined Sotheby's as a young executive. His early career was marked by a quiet ambition and a deep curiosity about art, but soon his personality began to shine through. He was not only a successful businessman—he became known for his infectious enthusiasm and bold leadership style.

Wallon describes de Pury as someone who never stops dreaming, even decades into his career. "In the film, Simon says that he never stops dreaming, just like when he was a kid," Wallon notes. "And that the minute you stop dreaming, it's the end. I couldn't agree more."

This relentless energy has not only shaped his personal life but also defined how he approaches auctions. Whether conducting a sale in Moscow—a city where communism and capitalism once clashed—or overseeing a high-stakes evening auction at Sotheby's, de Pury brings the same intensity to every event.

From Auctioneer to Artist

It's easy to see why art enthusiasts admire him. In addition to his work as an auctioneer, de Pury is also an artist and photographer. His artistic journey has been one of constant exploration—of color, form, and the emotional resonance that art can evoke.

But perhaps what makes him even more unique is his side gig as a DJ under the moniker The Swiss Crocodile. This alter ego reflects his playful spirit and his ability to blend high culture with pop sensibility. It's an extension of who he is—a man who sees life through the lens of art and creativity.

A Passion That Transcends Sales

What strikes many about de Pury is not just how well he conducts auctions, but how deeply he believes in their importance. "Every auction I conduct is the most important one I've ever done," he once admitted. "Being good at the last one doesn't mean you'll automatically be good at the next one. It requires maximum mental and physical concentration."

This mindset reflects his broader outlook on life: every moment is significant, every interaction matters. For him, art isn't just a commodity—it's a way of connecting with others, of understanding ourselves.

He's also quick to point out the responsibility that comes with his role. "The responsibility of any auctioneer is to obtain the highest possible price," he explains. "For a charity, their yearly budget can depend on it." This kind of gravity gives weight to every sale and underscores how much more than just numbers are at play in the auction world.

Memories That Last Forever

As the documentary unfolds, we're reminded of de Pury's enduring legacy—not only as a leader in the art world but also as someone who has influenced countless artists and collectors. From Chloe Wise to Marina Abramović, figures like these have praised him for his understanding and respect for their work.

These testimonials are not just flattery; they reflect the real impact de Pury has had on shaping how art is perceived, collected, and celebrated. He's not afraid to push boundaries, but he does so with reverence and awareness of what's at stake.

"As an unconditional admirer of the Rolling Stones, I have, of course, done nothing to dissuade anyone from saying it," de Pury says about his nickname. "But I also believe that passion and curiosity for art ultimately bring everyone in the art world together."

A Life Well-Lived

De Pury's journey isn't just one of success—it's a testament to staying true to oneself, even when the path is unclear. His story offers a rare window into the soul of someone who has dedicated his life to art and its many forms. Whether he's holding a gavel, painting, or DJing under the stars, he remains committed to the joy, wonder, and energy that define him.

In a world where celebrity often feels superficial, Simon de Pury stands out—not because of the spotlight he seeks, but because of how he lights up every room he enters. He's not just a figure in art history; he's a living example of how creativity, passion, and persistence can shape the way we see the world.

With The Hammer, Wallon has created more than just a documentary—he's crafted a tribute to a life lived with purpose, creativity, and unshakeable belief in the power of art. And in that, Simon de Pury is truly unforgettable.